City Profile
Demographics, Land Use, Transportation & More


Market night photo

For more than 125 years, Redlands has been known as a community that celebrates its past and embraces its future. Early on, agriculture prospered with the navel orange, and many citrus groves can still be found in Redlands today.

Over the years, the City has earned a well-deserved reputation as a cultural and educational leader. Incorporated in 1888, community leaders have continually set high standards for housing, business, education and recreation.

Since its founding in 1881, Redlands remains a city positioned for continued economic success!  

Here’s a quick data snapshot of Redlands:



Population: 73,849

Median Age: 38 years

Per Capita Income: $45,716

Median Household (HH) Income: $94,473

Average HH Income: $133,135

HH Income over $100k: 41.5%

College Graduates (Bachelor’s degree or higher):  40%

Net Assessed Valuation (2020-21): $10.9 billion

Taxable Sales (2020-21): $2.3 billion

Retail Sales Per Capita (2017): $23,955

Source: Census Bureau, QuickFacts as of 7/01/2023

College Graduates with Bachelor's or higher degrees in Redlands are 38.8% versus 20% in San Bernardino County. Source ESRI August 2019


Businesses in Redlands will find a diverse workforce that is comprised of recent college graduates and entry level candidates; service and hospitality staff members; skilled manufacturing workers; and experienced administrative and management professionals.

Census Bureau (employment data): Work Area Profile Analysis

Total Employment: 39,649 Annual Unemployment Rate: 5.3%
Redlands Workforce by Category: White Collar 71% Blue Collar 16% Services 13% Annual Unemployment Rate for California is 4.2%,  4% for San Bernardino County and 3.2% for Redlands. Source: California Development Department 2018

Residential Market

Redlands Household Occupancy by Type: Owner Occupied 55%, Renter Occupied 40%, Other 5% of 27,340 Total Housing Units. Source: ESRI August 2019 Housing Units: 27,754
  • 59% Owner-occupied
  • 41% Renter-occupied

Median Home Price: $720,000 in Dec. 2023


Average Apartment Rent: $2,158 per month*

*Source: (Feb. 2024)

Land Use

City 36.25 sq. mi.

Land use by category Residential 7132 acres Commercial 745 acres Industrial 1151 acres Public/Institutional 865 acres Parks/Open Space/Recreation 3719 acres Agriculture 911 acres Vacant 4700 acres Other 1073 acres Railroad ROW/Streets/Roads 2,881 acres City Square Miles 36.25 Source Redlands General Plan 2035



Transportation icon Freeways:
  • I-10
  • SR-210
  • Passenger – San Bernardino station – Amtrak, Metrolink 
  • Passenger – Redlands stations (3) – Arrow/Metrolink
  • Freight – BNSF 

Bus: Omnitrans



  • Redlands Municipal (REI)
  • Ontario (ONT) – 30 min.
  • Burbank (BUR) – 60 min.
  • LAX – 90 min.
  • John Wayne/Orange County (SNA) – 70 min.

Consumer Profiles

The top three consumer profiles for residents living in the City of Redlands include Exurbanites, the Young and Restless, and Comfortable Empty Nesters. These tapestry segments are based on socioeconomic and demographic data provided by Esri.

  • Exurbanites represent 17.8% (4,579 HH) of residents living in the City of Redlands.
  • Young and Restless represent 9.1% (2,330 HH) of residents living in the City of Redlands.
  • Comfortable Empty Nesters represent 7.9% (2,030 HH) of residents living in the City of Redlands.

 So how is this data collected? Find out by reading the Tapestry Segment Methodology White Paper


Redlands has excellent educational facilities, including the University of Redlands, one of the nation’s leading private universities; four (4) high schools (including one alternative high school); four (4) middle schools; and sixteen (16) elementary schools. There are also more than fifteen top-rated private and public colleges/universities within a 45-minute drive.


Redlands residents and visitors have a variety of cultural and recreational amenities to choose from including a vibrant historic downtown; challenging 18-hole golf course; four performing arts theaters/amphitheaters; six museums; nature preserve; 18 city parks; a 36-acre sports complex; nearly 30 miles of hiking and equestrian trails; and over 36 miles of Class I, II and III bicycle paths.

Public Safety

The Redlands Police Department employs over 85 sworn officers and approximately 40 civilian personnel operating under a Risk Focused Policing (RFP) policy. The Redlands Fire Department maintains quality fire and emergency response services from its four strategically placed fire stations.