City releases digital community survey for branding initiative
The City of Redlands is inviting residents of Redlands provide feedback on the city’s rebranding initiative. The primary aim of the city’s rebranding effort is to craft an innovative and impactful new brand for Redlands and resident feedback is vital in the development of it. Residents are encouraged to participate in the branding initiative by taking the Community Survey at the following website: https://polco.us/n/res/vote/redlands-ca/city-of-redlands-branding-survey
In November 2023, the city awarded a contract to Pastilla, Inc. of Pasadena in the amount of $82,075 to develop a new brand. The project is anticipated to be completed by the end of 2024.